People are usually indifferent or irritated by the po-faced preaching and self-congratulation that often takes over when people get behind a cause.
It's hard to grab the attention of the audience when you're battering them around the head with a guilt trip.
Helping people shouldn't be a miserable experience. Thankyou Water is a good cause. Have fun with it. Support it. Click here to find out more about it. Thankyouwater.org

